91µÎµÎ

Updated: Sun, 10/06/2024 - 10:30

From Saturday, Oct. 5 through Monday, Oct. 7, the Downtown and Macdonald Campuses will be open only to 91µÎµÎ students, employees and essential visitors. Many classes will be held online. Remote work required where possible. See Campus Public Safety website for details.


Du samedi 5 octobre au lundi 7 octobre, le campus du centre-ville et le campus Macdonald ne seront accessibles qu’aux étudiants et aux membres du personnel de l’Université 91µÎµÎ, ainsi qu’aux visiteurs essentiels. De nombreux cours auront lieu en ligne. Le personnel devra travailler à distance, si possible. Voir le site Web de la Direction de la protection et de la prévention pour plus de détails.

CMDC 646 Global Digital Communication and Localization Strategies (3 credits)

Offered by: Technology & Innovation (School of Continuing Studies)

Administered by: Graduate Studies

Overview

CMDC : Study and application of the analytical frameworks for strategic communication in a global context to outline a global communications plan that includes a localization strategy. Analysis of key concepts including globalization, internationalization, localization, translation and transcreation. Analysis of culture-specific content localization for different locales, as well as key considerations regarding technologies and channels, content and engagement, access, and usability of a product or service across cultures.

Terms: This course is not scheduled for the 2024-2025 academic year.

Instructors: There are no professors associated with this course for the 2024-2025 academic year.

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